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Wokest Wash Around: Dove’s Campaign Against Normalcy Continues

Dove has been on a roll in the past year — that is if you’re a leftist activist who says men can be women and thinks “fat liberation” is good for a person’s health.

If you’re a normal person who understands basic biological reality, Dove’s obsession with some of the craziest ideologies over the past few years should make you want to vomit. The soap company has swallowed the woke Kool-Aid, and now it’s spitting it out at all of its customers.

Let’s back up to September of 2023. Dove partnered with a Black Lives Matter activist to push a “fat liberation” campaign. This move was just a few checked boxes shy of creating the wokest promotion of all time. If only the plus-sized BLM “fat liberation” activist also had pronouns in her bio… ohhhh… she does. So, this really is in the running for the wokest campaign of all time. Congrats, Dove!

But the personal care brand wasn’t done.

Jump ahead to Super Bowl Sunday of this year, and you’ll find Dove claiming that it supports girls and women in sports. At this time, Dove also partnered with Matthew Cherry, a director and former football player, for a “quest to transform the world of sports into a welcoming environment where every girl can thrive and truly belong.”

That seems like a pretty normal thing to do. But don’t get too excited about a return to normalcy.

Read full story at The Daily Wire.

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