Twitter’s Blue Check Mark Relaunch Put On Pause

Twitter addresses impersonation issues with blue check verification
NEWCASTLE-UNDER-LYME, ENGLAND - NOVEMBER 21: The Twitter account of Elon Musk is displayed on a smartphone  on November 21, 2022 in Newcastle Under Lyme, England. (Photo by Nathan Stirk/Getty Images)

At a glance

  • Elon Musk has delayed the relaunch of Twitter’s blue check program until a strategy with “high confidence of stopping impersonation” is in place.
  • The $8 subscription-based verification plan came under fire for making it possible for users to impersonate public figures who choose not to pay the fee.
  • Numerous accounts impersonated public figures and companies following the rollout of Twitter Blue, prompting its suspension to “help address impersonation issues.”

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