Twitter Considering Selling User Names To Boost Revenue: Report

BRISTOL,ENGLAND - MAY 8:   In this photo illustration a man looks at his Twitter account that is displayed on a smartphone screen on May 08, 2021 in Bristol, England. Billionaire entrepreneur Elon Musk has said his multi billion dollar deal to buy Twitter may not now happen due to a disagreement over the number of fake accounts on the social media platform. (Photo by Matt Cardy/Getty Imagse)

At a glance

  • The New York Times reported that the company has held discussions for weeks about selling some user names that have value — those of well-known public figures and brands.
  • It’s not clear where Twitter currently stands on the plan, the report said, adding that it also was not clear if the plan would target all user names or those whose accounts are inactive.
  • Since Musk’s $44 billion purchase of the company back in October, the serial entrepreneur has cut roughly 75% of the workforce at the company, started selling blue verification badges to users willing to pay a monthly subscription fee, and has looked at other ways of boosting revenue for the company.

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