Harry Styles’ Gucci Campaign Draws Ire For Pink Teddy Bear, Child-Sized Mattress Following Balenciaga Debacle

At a glance

  • “A performance piece starring #HarryStyles and the #GucciHAHAHA collection,” the brand tweeted of the collaboration. In it, Styles can be seen switching outfits and acting silly.
  • But the parallels between this campaign and the disastrous Balenciaga BDSM-themed photoshoot featuring children holding teddy bears in bondage gear that has people talking.
  • In one shot, the “Night Changes” singer can be seen wearing a shirt with a pink teddy bear on it while posing next to what appears to be a child-sized mattress.
  • In another, Styles carries the mattress around under his arm.

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