- Fox News Channel continued to dominate cable news viewership last week as MSNBC and CNN struggled to attract the viewers most coveted by advertisers.
- Fox News averaged 1.4 million viewers from Jan. 16-22, making it the only basic cable channel to crack the one-million viewer benchmark. ESPN finished second with an average audience of 825,000, followed by MSNBC, HGTV and Hallmark Channel. CNN managed an average of only 417,000 viewers during the same period.
- Meanwhile, “CNN This Morning,” the recently launched morning program built around Don Lemon, had its smallest audience since it launched last year among both total viewers and the crucial demo.
- “FOX & Friends” averaged 1.3 million viewers while “CNN This Morning” managed only 331,000. When it comes to the key demo, “FOX & Friends” averaged 180,000 viewers compared to only 65,000 for CNN’s morning show.
